the . concept
Bonus Marketing's business concepts are based on the stated needs of our company being both a direct distributor and a agency distribution organization
Direct Distribution Concept:
- Be the principal in the Jamaican market for all brand managed and/or owned by us
- To use the market information at our disposal to the benefit of our managed and owned brands
- Develop new markets for the brands under our control and to grow market share
- Having the ability to sell niche markets and speciality products in the Jamaican marketplace
Agency Distribution Concept:
- To sell, collect, deliver, merchandise and promote our principal's products to the customers
- To provide a pre-existing professional distribution service with a focus on collections
- Use of the market and marketing information at our disposal to the benefit of our principal/s
- That all sales to the individual accounts are invoiced by our principal directly, thus allowing the retention of sale/account ownership by our principal/s
- Sales Management, promotion and advertising advice without the associated costs
- Collections monitoring and account reconciliation services without the associated costs
- Bonus Marketing agency fees payable on collections
Agency Services:
- Sales and Collections
- Delivery
- Merchandising
- Warehousing
- Advertising
- Promotions
- Sales & Merchandising Training